Hello, we are
Hungry and Foolish,
a cheeky creative and strategic agency.

It’s certainly not a fad, here’s a fact: consumers are increasingly rejecting the go-to rum and orange or vodka and apple juice in favour of a real art in cocktail making: Mixology. Always on the lookout for the perfect balance of flavours in their creations, this isn’t news to Jack Daniel’s, where they rise to this challenge with gusto. The famous Tennessee Whiskey brand is reinventing its signature cocktails by creating new recipes that strengthen its “lifestyle” positioning. To be consumed without moderation on Instagram and Facebook. Cheers!

BNP Paribas continues to unveil the entrepreneurs of tomorrow through its My Ad Here competition, through which they are given a personalised advertising campaign. For this 5th edition, BNP Paribas has rewarded 14 entrepreneurs from the social and solidarity economy, making the operation a real showcase for the bank’s commitment.

The property market is becoming increasingly competitive and disembodied due to increasing digitalisation. However, nothing is more emotionally engaging than a property. Also, people will always be at the heart of the operation, whether they’re family, friends or professionals. And that’s what Orpi stands for.

Already adopted by 33% of French households, flexitarianism is a new way of eating that involves reducing meat and fish consumption. As the first player to encourage this kind of sustainable consumption, Biocoop gets in the kitchen to present flexitarian recipes inspired by international gastronomy. Why not trade in your steak for a watermelon?!